40th Anniversary Logo
The Madison-Oneida Board of Cooperative Educational Services wanted to highlight their 40 years of service in the education industry in central New York. I designed this logo for them, which was used on a variety of marketing collateral including envelopes, letterhead, presentations, emails, and promotional videos.
Madison-Oneida BOCES Annual Report
This 36-page booklet highlights employer goals and achievements. I researched and wrote the copy, took the photographs, and designed the final piece from cover to cover.
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Book Jacket
This is a book jacket I designed for The Necklace, a short story written by Guy de Maupassant about the danger of desire and greed.
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Healthy Workplace Award
The University of Pennsylvania received the Healthy Workplace Award in 2010. I designed this advertisement which was included in the winner's booklet presented at the awards ceremony.
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Employee Success Story
This is one of several staff profiles I've written for the University of Pennsylvania employee e-newsletter. It's a targeted message to demonstrate why Penn is a valued employer. Readership statistics showed that the article had a high click-through and read rate, thus achieving its intended purpose.
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Newsletter Logo
This logo was one of many components I designed for a new e-newsletter at the University of Pennsylvania. I also designed an attractive email template and website for the newsletter. Its readership rate far outstrips the industry average.
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Health and Wellness Article
PennWellness is an e-newsletter targeted for faculty and staff at the University of Pennsylvania who enjoy health-related news. I wrote this article, which had a high click-through rate for this particular issue.
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PowerPoint Presentation
I designed and wrote this PowerPoint presentation on talent management at the University of Pennsylvania. It was presented to an audience of about 500 people at the annual meeting of the Eastern Association of College and University Business Officers, an organization dedicated to professional development in the higher education industry.
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Downtown Glenside Website
The town of Glenside, PA recently developed a community partnership committee to attract more people and business to downtown Glenside. They asked that I design a marketable website to promote their cause, raise money and publicize local events.
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Caring for Carolyn Website
Carolyn Siciliano is a 34-year old New York native who was recently diagnosed with breast cancer. To help raise money for Carolyn's treatments, her family asked that I design a website to help solicit donations and keep people abreast on Carolyn's fight against cancer.
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